Uber is making its own magazine — for riders, this time. For Now : Uber is starting this initiative from New York city but if everything goes well it may extend to other cities as well just like uberICECREAM , only this promotion was spread across world.
From one experiment to another experiment, Uber is trying all options to leverage its existing large driver partners network. This time via magazine to reach customers more and utilizing their backseat time. Uber recently launched Merchant partnership program and possible retailer tie-up to deliver goods and another possible partnership with upcoming delivery based startups in town.
The on-demand ride-hailing giant UBER is filling backseat pockets of its vehicles this week with the first edition of Arriving Now, a new magazine produced by the company. It’s similar to how airlines (in India Spicejet used to give one magazine named 'Enroute') produce their own in-flight magazines for flyers.
Uber said today that the first issue…
From one experiment to another experiment, Uber is trying all options to leverage its existing large driver partners network. This time via magazine to reach customers more and utilizing their backseat time. Uber recently launched Merchant partnership program and possible retailer tie-up to deliver goods and another possible partnership with upcoming delivery based startups in town.
The on-demand ride-hailing giant UBER is filling backseat pockets of its vehicles this week with the first edition of Arriving Now, a new magazine produced by the company. It’s similar to how airlines (in India Spicejet used to give one magazine named 'Enroute') produce their own in-flight magazines for flyers.
Uber said today that the first issue…